Italy's Fendi enters American luxury fashion brand to show amazing beauty

In recent days, FENDI, the leading luxury fashion brand from Italy, has officially entered the home base of high-end brands in Shenzhen's home retail industry--the United States Chamber of Quality Home Furnishing, which is also the successful introduction of Alessi, Driade, Versace, Ferranini and other worlds. After the top brand, another world brand integration masterpiece.

The Fendi brand was officially founded in Rome in 1925. It was originally a "leather fur store" that was specially designed for the city's most expensive and Hollywood actress. Nowadays, Fendi has been fur from the start. The production of clothing products has evolved into a leading brand of international luxury fashion products integrating the development and production of jewelry, perfumes, glasses, handbags, furniture and other products.

Fendi's furniture is more breathtaking than its clothing. It combines the mature design experience of high-end consumer goods, consistent high quality requirements, and unique fashion vision into the production of home appliances. in. Tracing the success of Fendi's fashion home kingdom, there are four characteristics. First: Unique fabrics, including rich materials such as furs, silk satins, and cotton fabrics; Second: Manual, customizable services, high selectivity, mix and match from fabric, color to size Strong, can be perfect with home color; Third: design elements, fabrics, leather and fashion synchronization, each year in Milan Fashion Week, home category provides four times a year new fashion products, ready to meet the top consumer Quality; Fourth: It is the perfect blend of modern and classical elements, full of gorgeous fashion and luxury, full of artistic atmosphere.

It is reported that a new set of Fendi sofa is a collaboration of more than 1200 fashion departments, from the gorgeous embroidery on the silk pillow to the luxurious Swarovski top crystal diamond, plus the brand's design aesthetics and technology Advantages can create gorgeous temperament with fashion every three months. Because of this attitude of refinement, Fendi has become the leading brand of luxury fashion in the world, and its dual-F logo has also become the double G letter of French Chanel (CHAN?NEL) and the double G letter of Gucci. Another popular two-letter logo in the fashion world has become synonymous with gorgeousness and popularity.

? ? Professionals in charge of marketing in Fendi China said: Fendi is committed to bringing luxury and magnificent quality products to customers, and home products that are collected in the interior can better reflect the owner's personality, style and taste. Fendi has always led the fashion trend. Each one is the perfect crystallization of original creative ideas, exquisite embroidery, ingenious design and excellent craftsmanship.

For the grand masterpiece of the United States Court, Mr. Liu Yongfu, general manager of the United States Chamber of Crafts Home Furnishings, said that international big brands such as Fendi have a clear inspection of the cities to be landed and the shopping malls they are entering. The Fendi settled in the United States Court, is also a careful choice made by Fendi's marketing staff after some thoughtful consideration. Shenzhen, as the frontier of China’s reform and opening up, has brought together a large number of elites with successful careers and certain tastes, and has strong spending power. Meiting’s taste of home furnishings is due to its facilities comparable to those of world-renowned brands, and super five-star ratings. The sales environment and the complete supporting facilities are in line with Fendi’s market positioning. Therefore, the US Pavilion is the first choice for its entry into Shenzhen.

Industry analysts believe that top brands such as Fendi settled in the United States of America class home will lead to more international top home brands in the domestic upsurge, and the United States Chamber of home furniture brand new business model to enhance the domestic home circulation industry The operating level will also play a good commercial demonstration role. Due to its high-end shopping mall positioning and complete brand planning, Meiting Quality Home has won the title of “the most respected taste furniture store” in the 2006 Shenzhen Retail List, and has become a leader in the high-end home sales industry in Shenzhen.