Shanghai New World Shopping Mall Children's Wear Brand attracts consumers with personality

The children's wear brand of the Shanghai New World Co., Ltd. eighth floor shopping mall is attracting consumers from all over the world with its distinctive personality style.

The new brand "NEW BALANCE" introduced by the mall is another sports series brand following "Adidas" and "Nike". The brand was founded in 1906 in Boston, USA. In 1976, with 320 running shoes, the professional sports magazine named "King of Running Shoes". In 2004, the brand ranked second in the United States, and has now become a favorite brand for many consumers. It is known as the "President's Running Shoes" in the United States and many countries. At the same time, “NEW BALANCE” has adopted some new technologies in apparel accessories, not only sewing technology but also improvements in fabric functionality, and the introduction of smart series to make wearers feel more comfortable. Since the cabinet was opened in the shopping mall, it has gradually been loved by customers and has achieved remarkable sales performance.

In addition to keeping its three traditional styles of “campus,” “sports,” and “classical,” this season’s “clothes and clothes” children’s clothing also added “hunting” series. The pattern is adorned with patches of aristocratic hunting equipment, which makes the form of clothing more novel, sales are also climbing, the highest daily sales of up to 15,000 yuan. At the same time, the “Open Sesame Seeds” children's clothing brand is also a favorite among boys. Its autumn and winter clothes use lines as its main image. Both T-shirts and jackets are full of sailor suit styles. Formally installed in one, the color is rich but non-radiant. It fits perfectly with the lively but yet masculine image of the boy. After the holiday season, children's clothing “Open Sesame” can still maintain a good sales performance.