“Advanced Customization Creates Luxury Brands Belonging to China”

On the evening of May 10th, Hong Kong Fashion Institute's lack of talent training program, "Advanced Customization - Creating Luxury Brands Belonging to China" was a hot talk. Wang Qi, the chairman of Lai Shiyi Clothing Co., Ltd., told the participants about the past life of costume haute couture. This life, as well as the trend and future of clothing haute couture. The event attracted more than 70 people from the apparel industry and fashion design enthusiasts.

Lecture site

In the lecture, Wang Qi said that haute couture is the highest level of fashion, and haute couture is based on Paris. “Advanced Customization” is referred to as “Gao Ding”. It is the exclusive creation of the exclusive people, which reflects people's ultimate pursuit of quality of life. Its production requirements are high, high quality, even harsh and perfect. She also said that clothing haute couture is one of the oldest production methods in the clothing industry, that is, tailored according to individual tailoring, and then tailored according to the size of the tailor, different people have different practices, therefore, each garment is very individual Turn.

Wang Qi

Following this, Wang Qi used the clothing he designed as a case to describe in detail the basic elements of style, color and fabric of the haute couture, as well as the classification of clothing haute couture. For the future development trend of Haute Couture, Wang Qi believes that Gao Ding will still stand at the top of the fashion pyramid class at a high price, but luxury is no longer just the only requirement of Gao Ding. The future of Gaoding will have two extreme trends: one is “technicalization”, that is, high-tech will penetrate all aspects of Gaoding’s design, production and final consumption; the other is “humanization”, that is, abandoning all The modern high-tech means, returning to Gao Ding's initial definition, is favored by consumers with the "most advanced hand-stitching process".

As an outstanding student of the Hong Kong Fashion Institute, Wang Qi once attended the advanced pattern practice class of Mr. Long Baozi. She also shared her own learning experience and years of experience in the field, and conducted in-depth discussions and exchanges with the students on Haute Couture. Wang Qizhen’s new viewpoints and unique case studies have aroused the strong interest and resonance of the participants.

The Hong Kong Fashion Institute's shortage of talent training program is designed to enhance the professional ability of the staff in the post, enhance the brand's core competitiveness, and strengthen the capacity building of the SMEs' talent training service system, effectively providing talent services and support for the brand building of apparel enterprises.