As a global fashion event, the eye-catching 2018 Spring and Summer International Fashion Week is held at New York Fashion Week (9.07-9.13), London Fashion Week (9.15-9.17), Milan Fashion Week (9.20-9.25), Paris Fashion Zhou (9.26-10.03) was held successively. During this period, the Beijing Fashion Institute Color Design Research Center “International Fashion Week Trend Research Group (since 2001)†under the auspices of Professor Cui Wei, participated in the 351 brands released by the four major fashion weeks (vogue. com statistics) : New York has 128 brands; 90 brands in London; 50 brands in Milan; 83 brands in Paris) The color of the application has been tracked and researched, with innovative, forward-looking, fashionable and market-oriented considerations. Indicators, after several rounds of screening, summed up and recommended "2018 Spring and Autumn International Four Fashion Week Color Trends TOP9" from nearly 20,000 pictures. Designed to provide relevant industry with the most popular characteristics, especially the market development potential. In short, these colors with a distinct sense of the times and trends can become the international fashion of the new season, and even the main fashion color in the design field deserves the attention and expectation of the industry! Color Trend | TolorTrend Top09|TOP09 01 Black and white color Despite the spring and summer fashion show, the black and white, especially black, is still the most prominent color in the four fashion weeks of the season. The black and white contrast is the most eye-catching color match of the season. They seem calm but dark and shocking, and the low-key is full of sharp edges. In fashion design, black and white is always regarded as the most expensive and most popular color combination. This season, under the stars of many brands, it is a gesture of continuing to triumph, only my own. Black and white is enduring and never-ending, and it must be the main trend of the next season. 02 Red Red is a color with a strong gas field, and it is also the classic color of the fashion circle. In this season's fashion week, the color is almost as radiant as black and white. The red color that appears in this season can be roughly divided into three categories: one is orange-red, similar to the color of tomatoes and cherries, the brightness and purity are relatively high, bright and bright, full of vitality, making people irresistible; the second is deep red, such as Scarlet, burgundy, etc., with a strong mystery and low-key sense of dignity; the third is a light warm pink tone. As the main color of autumn and winter, the red tone can reverse the "season" in spring and summer, and also reflects the popularity of "anti-season" colors in recent years. 03 Powder color The high-lightness and low-color color powder color has always been the core color of spring and summer, and its romantic, dreamy, relaxed, youthful, cool and fashionable atmosphere makes it popular and even become autumn in recent years. Hot colors in winter. This season's color spectrum is mainly composed of pink, pink, pink, pink and pink. They are mainly used in the minimalist design of dresses, trousers and skirts, showing the cute and feminine side of women. Overall, the color is mainly dominated by the annual popular colors of the year Pantone launched by the United States - pink (quartz powder) and pink blue (still blue). How to develop these two colors in the next quarter is worthy of attention. 04 Green color As the main popular color of autumn and winter 2017, this green atmosphere continues to sweep the spring and summer of the 2018 fashion week. The green color of this season is characterized by the development of a calm, subtle color such as military green in the last season, which is more saturated with green, such as emerald green, gemstone green, turquoise green, grass green, etc. Stronger information. The popular green in this season can be very elegant, very gorgeous and very young, very steady and very angry. In this season, whether it is a trendy green tone or a military green that is popular in autumn and winter of 2017, they will jointly create a green trend in the new season. 05 Yellow Overall, in the four major fashion weeks of this season, the yellow tone is not as strong as the red and green, but its influence is not to be underestimated. Whether it is high-light yellow or popular in the spring and summer of 2017, the turmeric of the spring, the new lime, the yellow wine or the golden yellow with metal Guanze, in short, the shades of yellow are deeply affected by different markets. Positioned brands, designers are favored. The yellow tone often gives people a pleasant, cheerful and simple experience, while the yellowish yellow in the yellow tone gives a clean and clean feeling, while the red-colored ginger gives a warmth and maturity. The metallic yellow color has a sense of luxury. Therefore, yellow is another key word for spring and summer of 2018. 06 Pink color The Pink color is a red color with a rich layer of purple, which can be either sexy or rosy pink or gentle and romantic pink. In the women-centered fashion world, the color will never exit the trend of color. This season's frequent stealing "exposure" fully demonstrates the special status of the color in the fashion field, especially its long-lasting influence. 07 Blue The blue department is always the classic color of the international fashion industry dominated by the Western fashion industry. In this season, the new color of the color comes from its wide application in a variety of materials, such as chiffon dress, coated or coated material, knitted jacket, etc., especially the application of tannin fabric, thus forming its Reputation has different unique temperament. Compared with the past, this wave of "blue tide" composed of sapphire blue, denim blue, and navy blue, including powder blue, is not a powerful force, but its role is not to be underestimated. The combination of royal blue and black and white, as well as the combination of similar colors, is an important part of this season's blue design. 08 Natural color In this season's four major fashion weeks, beige, khaki, brown and other colors with strong natural flavor continue to be sought after by major brands. This color system is a color with a clear sense of intellectuality, and has always occupied an important position in marketing. Because these colors are neutral colors with low saturation, they don't appear too jumpy or too eye-catching, so whether they are used alone or in combination with other colors, they give a steady and elegant impression. . There is a little warmth in the peace, which is the unique affinity of the natural color, so the color will continue to be an important member of the popular color palette. 09 Metal color Compared with the previous season, it should be said that this season's metallic color system shows a slight decline. There are two reasons for this. One is the season, that is, the hot spring and summer season is not suitable for too bright colors; the second is the result of popular inertia. That is to say, in recent years, metallic color has always been at the forefront of the trend of color. After "excessive" consumption, it is inevitable that you need to recharge your batteries for a period of time, and then wait for an opportunity to counterattack. Despite this, the metallic color is not uncommon this season, the most striking of which is the display of colored metallic colors and low-key restrained matte metallic or heavy metallic colors. Perhaps the season-given, elegant and silvery metallic color with a strong sense of the future is most sought after by the brands. This shows that the metallic colors that present luxury, future, mystery, etc. will also have a place in the trend of color, not to exit the popular frontier. How to develop in the future can be wait and see. 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August 25, 2023