The designer brand ALICIA LEE was established by designer Alicia Lee and Canadian designer Lord Lord Lord. It has aroused enthusiastic response in the domestic and international fashion world with its strong urban style. The brand hopes to provide quality for elegant and artistically conscious women. The superior women's wear design features a simple, elegant, neutral, and unique style. While satisfying the actual wearability, it also emphasizes the artistic individuality and provides the most appropriate and comfortable dressing scheme for the international metropolis lifestyle.

The designer brand ALICIA LEE was established by designer Alicia Lee and Canadian designer Lord Lord Lord. It has aroused enthusiastic response in the domestic and international fashion world with its strong urban style. The brand hopes to provide quality for elegant and artistically conscious women. The superior women's wear design features a simple, elegant, neutral, and unique style. While satisfying the actual wearability, it also emphasizes the artistic individuality and provides the most appropriate and comfortable dressing scheme for the international metropolis lifestyle.

At first I was impressed by ALICIA LEE's impression that her fur designs stayed in the 2016 International fur trend conference jointly organized by Beifu Innovation Park and Saga Furs. Designers ingeniously developed modern avant-garde fur designs through rich grey levels. Refined gray powder, cool and delicate gray purple and atmospheric restraint profile cut, Li Kun's design gives the fur more elegant and dynamic atmosphere, the model's youthful face is silhouetted against the fluffy and soft fur. .

Once again, her design was a fashion show in New York Fashion Week. The flattering and graceful lace and the neat lines outlined the slender figure of the female body. The designer interpreted the multi-dimensional beauty of women as appropriate.

The looming emptiness will be sexy and sensible, fluent, exquisite tailoring wrapped around the graceful charm of women, and the addition of neutral colors such as black and white gray and dark green will make the design in the classical gentlemanly with a more capable and independent.

Then I discovered that retro elegance and modern avant-garde are indeed the key words in her design. However, in the process of communicating with her, I only understand what “woman’s thoughts are, don’t you guess”, rich and varied but simple and unified. It is not uncommon to see the design of ALICIA LEE.

The date she had met with her was in the afternoon when the sun was right. She was wearing a sports outfit and dripping into the studio with a badminton racket. With her delicate short hair lining, she became more and more neat, and you could hardly imagine it. Such capable people created it. These gentle and dreamy colors and unique tailoring of the charm, she is like a weaver of a beautiful dream, will give elegant elegance and agility, dignity and classical temperament to a person at the same time.

â–² Designer Li Kun

ALICIA LEE's design is always full of “surprises”. Whether it is the collection of early inspiration or the detail processing of the later products, the idea of ​​“Ghosts and Wizards” emerges in an endless stream. The elegant A-shape and burgundy dark green seem to have come from the last century. The palace, with its smooth lines and mellow lines, has a strong decorative art style of the last century, but the exquisite craftsmanship and simple modern elements are also announced. It is also from the modern and even the future.

Rich layers and delicate details make it difficult for you to define her design. Crossing the space and space, the designer makes the United States not just an external fabric stitching combination, but a temperament that is more consistent with each urban professional woman.

Starting from the fabric is originality of Li Kun's creativity, but it also has a rebellion against the status quo limit, a large number of assimilation fabrics on the market make people a bit uninteresting, she loves to try to make changes through a variety of ways such as dyeing, printing and embroidery. , In the dozens of debugging, ALICIA LEE's classic blue-gray burgundy vintage color is derived. The original printing patterns and the addition of some hand-made ways make the design more humorous. For her, the design What is pursued is not the special eye-catching, but intriguing, with some mysterious elegance and classical temperament, like the wine of the time, mellow and pleasant but subtle and reserved.

From the beginning of the establishment of the brand to becoming the pilot of China's original design, the obstacles in the process can be expected. However, it is difficult to understand the dilemma she has encountered in Li Kun's words. It is certainly a general trend to open up a closed and conservative market. However, each step of the front row will inevitably hamper the ensemble. The selection of fabrics, the exquisite craftsmanship, the discretion of the colors, and the acceptance of the public will be weighed and contested at each step, but fortunately, she will not compromise without conquering it. Down.

At present, ALICIA LEE is already exploring the international market for brand sales. The trip to New York Fashion Week not only allowed the brand to enter the international fashion field of vision, but also opened a broader foreign market. As an independent Chinese designer, she will be independent and elegant. The design is presented on a more open platform.

This is an era of original design waves, and a golden age of contending. As the creators and consumers of fashion design, not only the development of the fashion industry has benefited independent designers, but also the front-end requirements put forward by designers. And standards are also driving the rapid improvement of the industry, from pompous to falling into life, from cumbersome to convenient, from single to rich, fashion gradually from the carrier of this carrier has become a designer to convey the natural comfort, simple and elegant life attitude The designer also hopes to create contemporary women's comfort, elegance and calmness through more artistic treatment and international fashion taste.

White Jackets

Zhejiang Bolong International Industry&Trade CO.,LTD , https://www.bolongjackets.com